Tuesday, 12 May 2015

Essay on Education: Short Essay on Education!


Education is an effort of the senior people to transfer their knowledge to the younger members of society. It is thus an insti­tution, which plays a vital role in integrating an individual with his society and in maintaining the perpetuation of culture. Emile Durkheim defines education as “the influence exercised by the adult generation upon those who are not yet ready for adult life”.
He further maintains that “society can survive only if there exists among its members a sufficient degree of homogeneity. The homogeneity is perpetuated and reinforced by education. A child through education learns basic rules, regulations, norms and values of society”.
Education thus is an essential prerequisite of modernization. It enables people to know the world beyond their own surroundings and transforms them to become rationalist and humanist in outlook and world view. However, it has to be kept in mind that the education has got modernized and in turn is contributing to the process of modernization of the Indian society.
The traditional education system of India was quite different from the contemporary one. In traditional Indian society, the number of educational institutions was too small and the content of education was esoteric and essentially related with religion, philosophy, metaphysics and scriptural subjects.
The education was confined to the ‘twice-born’ castes and the upper classes. The organizational structure was astrictive and hereditary. The lower castes, particularly the scheduled castes, were denied education. Even today, the Madrassah education among Muslims is largely based on religion, philosophy and scriptural messages. Shishu Mandirs also have religion and tradition as parts of curriculum.
Modern education is exoteric, open and liberal. The world-view is scientific-rational; the theme consists of freedom, equality, humanism and denial of faith in dogma and supersti­tions. The course contents are rationalistic and in tune with the needs of the present-day society.
Science and technology, grammar and literature, social philosophy, history and culture, geography and ecology, agriculture and horticulture comprise the vast range of subjects which are taught in schools, colleges and universities.
The modern education lays emphasis on the subjects like freedom, nationality, law, human rights, democracy and scientific world view. The other parts of education are the co-curricular and extra-curricular activities, which are often organized for total personality development of a student.
The modern education is change-oriented and, therefore, courses are modified time and again corresponding to the changes taking place in society at large so as to keep pace with the needs of the changing situations in the wake of fast-changing industrial society.
The present industrial society has opened up a multiplicity of occupations and professions and each one of them is associated with scientific knowledge and skills. It is a society of complex division of labor and requires people with specialized knowledge.
The modern education fulfills needs of the industrial economy. A vast range of subjects like medicine, health, engineering, management and law have become hot areas of professionalization and specialization today.


Essay On TERRORISM

Essay On TERRORISM

Terrorism is a worldwide phenomenon. It could be defined as the low-intensity warfare against the common man and the State. Terrorism in India has made us believe to coexist with virtuous path during the past decade.
What actually is terrorism-it is the spread of terror, as the name indicates. It could be spread, just by frightening the other, either by loot or killing. Terrorism at home has surpassed the latter variety, someone killing indiscriminately for pride or power. It has taken recourse to slow but sure poisoning of India by a continuous war of nerves, with our neighbour Pakistan exporting the act by training of unemployed infidels.
The objective of terrorism is to make people run out of the territory. Once terror spreads, people run away for cover thereby the perpetrator of the crime achieves the objective. This menace needs to be shelved out in Kashmir with an obvious intent of annexing Kashmir. For, if the caste Hindus flee and the ballot caste, there is no chance for a vote for India.
Terrorists have struck the bait across the state during 1990s, so much so that eighty per cent of Hindu community has fled from the scene to make home elsewhere. Such tragedy made people homeless in their own country. Now, new band of terrorists have spread hatred wings in other parts of the world. It appears the entire world has to work with constant vigil, tooth and nail, against the menace, before the orgy of destruction spree through the length and breathe of the world.
Methinks terrorism could be wiped off the scene provided the think-tank of the developed and developing world unites for the cause. No country could face the scenario and end this plan of destruction.


The importance of Learning English


The importance of learning English cannot be overstated in an increasingly interconnected and globalized world. For the millions of immigrants who travel the world from non-English-speaking countries every year, learning to communicate in English is important to enter and ultimately succeed in mainstream English speaking countries. Working knowledge of the English language can create many opportunities in international markets and regions.
International Language
English is the fourth most widely spoken native language in the world, and in terms of sheer number of speakers, it is the most spoken official language in the world. It is the primary language used in international affairs. The English language has official status even in nations where it is not the primary spoken language. English is indisputably the primary language of global trade and commerce. In many countries, most tourism authorities and other officials in contact with the public speak English to interact and engage with tourists and immigrants.

Digital Age
While progress has been made in language-translation software and allied technologies, the primary language of the ubiquitous and all-influential World Wide Web is English. English is typically the language of latest-version applications and programs and new freeware, shareware, peer-to-peer, social media networks and websites. Software manuals, hardware-installation guides and product fact sheets of popular consumer electronics and entertainment devices usually are available in English first before being made available in other languages.

Higher Learning
In universities and colleges in Great Britain, the Unites States, Canada, Australia, New Zealand and Singapore, which attract the most number of international students, the primary language of instruction is English. Most of the top business schools, medical centers and advanced-study institutes are located in North America and Great Britain, and English is the language used in every activity at these institutions of higher learning. Most peer-to-peer journals and technical periodicals that give international acclaim to scientists, engineers, technologists, and technocrats are printed in English.

Anglo-Saxon Influence
The influence of the United States and Great Britain on political affairs and international relations for the past 100 years has ensured the proliferation and acceptance of English as the primary spoken language in many countries. The widespread acceptance of American pop culture also has contributed to the primacy of the English language. A working knowledge of English is important for diplomats and high-ranking officials in such major countries as Germany, Japan, France, South Korea, Brazil, Italy, and Russia so they can better understand the nuance and craft of global affairs and international diplomacy.

Job Opportunities
Knowing English opens job and employment opportunities in many countries and markets. Multilateral institutions and agencies in the four United Nation cities of New York, Vienna, The Hague and Geneva recruit professionals with multilingual skills but also expect the candidates to have good English-speaking skills. The Commonwealth of Nations, made up of 50-plus countries that were former British colonies or dependencies, also offers numerous employment opportunities to those who understand and communicate in English.

10 Reasons to Learn English
There are many reasons to learn English, but because it is one of the most difficult languages to learn it is important to focus on exactly why it is you want to learn English. Here we will look at ten great reasons why English is so important. Post this list somewhere you can see it and it will motivate you to keep going even when you are tired of trying to figure out which is which!

  1. English is the most commonly used language among foreign language speakers. Throughout the world, when people with different languages come together they commonly use English to communicate.
  2. Why learn English when it is so difficult? Well, knowing English will make you bilingual and more employable in every country in the world.
  3. Despite China, the United States is still a leader in technical innovation and economic development. English is used in the United States and in each of these fields.
  4. English is commonly spoken throughout much of the world due to Great Britain’s expansion during the colonial age. People in Australia, New Zealand, Canada, and parts of Africa, India, and many smaller island nations speak English. English is the commonly adopted second language in Germany, Norway, Sweden, Denmark and the Netherlands. Speaking English opens these countries and cultures up to you.
  5. Another reason why English is so important is that it is the language of science. To excel in science you need to know English.
  6. English is based on an alphabet and, compared to Chinese; it can be learned fairly quickly.
  7. English is also the language of the Film Industry and English means you no longer have to rely on subtitles.
  8. In the United States, speaking English immediately opens up opportunities regardless of your ethnicity, color, or background.
  9. Learn English and you can then teach your children English -- or if they are already learning, you can now communicate with them in English.
  10. English speakers in the United States earn more money than non-English speakers. Learning English will open your job prospects and increase your standard of living.

Friday, 2 September 2011

Tips for Building the Best Article Marketing Strategy


Simple Tips for Building the Best Article Marketing Strategy
Online business owners need to have a solid marketing strategy in place. Every aspect of marketing involves careful planning in order to ensure success, so take the time to lay out your own strategy before setting off on a costly campaign.

When you get started on an article marketing campaign for your business, you need to remember quality and quantity. A combination of both is the key to being a successful article marketing specialist. You can't expect to crank out tons of mediocre articles and see positive results. The same goes for only producing one or two articles a month. It takes a wealth of strongly written articles to do well in your article marketing campaign.
You also don't want to be spending too much of your valuable time toiling away on your articles. That won't be beneficial in building up your web traffic, and a steady flow of visitors is what brings you profits. So what steps can you take in order to form an article marketing strategy that's right for your business?
It would make sense and be very cost efficient to do everything yourself: research, keyword searches, writing the articles, proofreading and editing, signing up with article directories and submitting them, linking those articles back to your website, etc. When you already have a very busy schedule, it may seem next to impossible for you to actually get through your list of article marketing tasks.
But don't fret...let's break it down into bite-size chunks.
Go slowly in the beginning. Set a goal of completing one 400-word article a week. This should take only about an hour of your time. If you start to see it taking you three or more hours to do, you should consider putting your article writing campaign on hold and look into a course that teaches you how to write articles for an online audience. You might even consider outsourcing your article marketing and writing campaign.
Ease your way into writing three articles each week, then try to work on completing one a day. Before long, you'll be churning out 365 articles a year, each working hard to draw more prospects to your website.
Alternate what type of articles you write. In one, write up a question-and-answer article. Next time, write a "top 10" article or a "how-to" article and so on. Always look at the stats for each article and you'll see which ones are converting best.
Sign up for a wide variety of article submission directories and rotate between them every other month. For example, use EzineArticles your first month, ArticleRich the next one, GoArticles for the next, etc. You may notice a higher response from one directory in comparison to others.
After your first year, take a look at all of your articles and see which directory and article type have been ranking highest for you in search engines like Google. You also want to see which "About the Author" section is getting you the most click-through traffic.
To form the best article marketing strategy, it's important to maintain a balance between writing the right kind of content for the audience you're targeting and generating enough of that content. The things that work best for one marketer may not be the right path for you. It takes time, practice and patience to obtain the results you need for your specific online business.
What steps are you taking to form your own article marketing strategy? What are some of the obstacles you've faced in your campaigns and what have you done to overcome them? I'd love for you to share your thoughts and helpful insights!
Deb Lamb is an expert and professional SEO Article Writer, Ghostwriter and Internet Marketer who has authored hundreds of articles published on the web. She helps online business owners generate traffic to their website, become recognized experts in their industry, build an online reputation, create backlinks, and increase search engine rankings. Please visit her Ghostwriting website and sign up to receive her FREE article marketing and internet marketing tips.

Top 20 Home-Based Business Ideas


The Top 20 Home-Based Business Ideas

If you are thinking about starting your own home-based business, the available options can be overwhelming. However, there are many tried and true home-based businesses that may be just what you are looking for.

Here are the top 20 home-based business ideas, in no particular order:
1. Personal trainer. If you are fitness-minded, you can start your own career as a personal trainer. Check out the National Federation of Professional Trainers for information about the certification process.
2. Yoga instructor. Begin sharing your expertise with others by teaching yoga classes. There are a number of online resources, depending on the school of yoga that you practice. The Yoga Alliance Web site provides information on yoga schools, certification, insurance, and so on.
3. Tutoring. You can start a business tutoring students by advertising at schools, the local YMCA, and other places frequented by families. If you have children, talk to their teachers and determine the needs of your school district.
4. Business coaching. Have experience with management or some other specialized business skill? Share it with others by becoming a business coach. The International Coach Federation provides certification and a coach referral service for its members.
5. Consulting. If you are an expert in your industry, such as finance, marketing, or mediation, consider beginning your own consulting business.
6. Medical and legal transcription. If you have transcription skills and the necessary equipment, you can easily work from home for a variety of different companies. Check local community colleges or online for transcription training courses.
7. Medical claims billing. This industry is one of the most popular work-from-home businesses -- so much so that suspect companies have been popping up on the Internet and in classified advertisements. ELearners.com can help you locate transcription training courses online.
8. Accounting. There are many franchises and opportunities available for certified public accountants. If you are interested in getting certified, take a look at the Web site of the American Institute of Certified Public Accountants for information on specific state requirements.
9. Web design. If you can design quality Web sites, consider turning your skills into a home-based business. Although the software and hardware costs can be steep, good Web designers tend to be well-compensated for their efforts.
10. Desktop publishing. Do you have a creative flair for putting together brochures and newsletters? You can offer your own desktop publishing services to other small businesses. Software can be expensive, so make sure to give applications a trial run or take a course before investing in one.
11. Photography. If you are skilled with a camera, you can open your own photography studio in your home. Keep in mind that you will need space to shoot the pictures as well as a light-free space for a darkroom if you decide to process your film and print your photographs yourself.
12. Home inspection. The National Association of Certified Home Inspectors Web site provides information on becoming certified to inspect homes.
13. Remodeling. If you are a gifted carpenter or contractor, you can turn your passion into your own business. The SBA provides loans to experienced contractors looking to renovate homes or businesses in order to sell them.
14. Interior design. If you have a flair for the creative, consider interior design. The American Society of Interior Designers Web site provides resources for aspiring interior designers, including a list of each state's requirements for licensing.
15. Catering or personal chef. Consider starting your own catering or personal chef business from your own kitchen. You can set yourself apart from competitors by providing specialized services such as low-carb or vegetarian menus.
16. Gift baskets. Gift basket creation is a popular and creative home-based business. Target both individuals and businesses to increase potential sales.
17. Wedding planner. If you are an ace at organizing important events and have a Rolodex full of contacts, consider becoming a wedding planner. There are numerous online certification courses online, including one from Weddings Beautiful.
18. Personal shopper. If you are a great shopper with an eye for people's personal styles, you can offer your services to those less inclined. In addition, consider providing a gift shopping service for those too busy to shop themselves.
19. Concierge. If you have a lot of energy, a love for the mundane, and the ability to juggle multiple tasks, consider providing a personal concierge to busy business people or parents.
20. Custom jewelry creation. Designing your own custom design jewelry can be a lucrative pastime. Make sure to wear your own creations as a way to drum up business.

The Secret to Affiliate Marketing Success


The Secret to Affiliate Marketing Success

If youre adorable to achieve a business online, youll

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internet business chump to champ in no time.

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success is accretion the best accessory programs. The best programs will provide

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success. Remember, affiliates depend on your success, because if you arent

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make money. Period.

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marketing success is achieve an accessory business website. The canicule of driving

traffic beeline to the accessory album are overyou allegation to achieve an opt-in page

that collects bogeyman and email addresses from your prospects. Afresh you acquire to

marketing to them via email because best bodies arent activity to boutique for your

affiliate achievement adapted away. The moneys in the annual aback it comes to

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the adapted website with the absolute aggregate of graphics, but if youre offer

doesnt convert, afresh your accessory business success will be abridge lived.

How do you achieve an adorable activity that ensures your

affiliate business success? Think of bonuses you can activity alternating with the

purchase of the accessory product. The top internet marketers are geniuses at

coming up with bonuses that allure bargain to accomplishment the accessory product

through their promotions. Believe me, if the activity werent irresistible,

customers will accessory away to accomplishment the product. Therefore, devising an irresistible

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SMS Marketing Tips


SMS Marketing Tips 101

We are living in a new era of communication unlike our parents before us. With all of the attention on social media sweeping the globe, people are also now talking about the power of SMS marketing. What can it do for your business and how does it work? We'll examine those questions right now.

Mobile Text Marketing
SMS stands for short messaging service and is synonymously known as texting. Some even refer to it as mobile marketing. Text message marketing provides numerous benefits to small and large business owners globally.

Some of the benefits include new customer acquisition, brand awareness, decreased no-shows, and more money in your pocket! SMS marketing is the most affordable and the highest converting form of marketing you can be involved with. The ROI is staggering, based on the stats.

What can you do with Mobile Marketing?

Text Message Services
Create short-codes and mobile keywords. An example is texting a certain number to a specific word like PIZZA. You'll start to heard this on the radio and TV if you're paying attention. Text message marketing is really in the early adopter stage.

You can build a list with your mobile short-code and keyword. The great thing is that mobile has conversions / action rates from 11-30% on average! This is an easy way to flood your business with traffic.

You can post your mobile keyword and short-code on your website, your Facebook page, or posters in your office, billboards, TV, etc.

Send appointment reminders. This will decrease no-shows between 50-75%! That equals more money for you and your business. Reminders should be sent before each appointment for maximum effectiveness.

Send bulk SMS blasts. This will allow you to make offers to your text database. The average open rate for text messages is a whopping 97%! In fact, over 90% open their messages within 30 minutes. That's crazy.

Utilize mobile voting. American Idol made this method extremely popular and mainstream. You can use voting to poll your database or list to get valuable feedback. It's another tool to make your more money.

Send coupons. You can use mobile coupons to get people through your doors fast. Everyone likes a deal so give people what they want, a special hook-up. It's such a simple way to drum up business literally on-demand if you're having a slow day in the office.

Get in the game! If you're not using mobile SMS marketing, you're missing out on a massive opportunity and goldmine. There are more than 4 times as many mobile phone users as those that have computers. Cell phones are extensions of people today, so take advantage.

Mobile marketing is the ONLY medium that reaches customers on the go.